1. Appearance is everything — inside and out
It may seem obvious, but maintaining the physical appearance of your storefront is essential. A clean, neat, well-maintained, and attractive storefront will be more likely to attract customers. It’s also always worth investing a little more in poland telegram data things like presentation, paint, and even your front door.
Take the time to observe your storefront. Is 5 golden rulesit welcoming enough? Ask passersby what they think, as their opinions may reveal things you haven’t thought of yet, which can help you increase foot traffic.
Then, go inside your store and walk through the interior with your staff. Is the layout logical? Is it neat? Can customers easily find what they’re looking for? Are your products arranged by size? Is the interior attractive? The layout of your interior can be a determining factor in a purchasing decision.
When a customer is looking for a como usar a ferramenta de specific item in a store and can’t find it quickly, they’re likely to decide to look elsewhere. Similarly, customers who just come to browse will spend more time in your store browsing your displays if they’re interesting enough.
2. Competent and confident staff 5 golden rules
“Every member of your store staff should be responsible for and contribute to the quality of the customer experience. Investing in their training has unlimited potential for improving their knowledge and customer service,” says Verna Louis, retail influencer and author at Draftbeyond and Writinity .
When a customer asks a question, your staff should have all the answers, without hesitation. Would you buy something from someone who doesn’t know what they’re selling?
Your staff also need to be able canada data to keep busy. Nothing is more off-putting than walking into an empty store and finding the salesperson bored in front of their phone. It’s actually quite embarrassing. Giving them work to do during quiet times will help improve appearances and keep them from getting bored.