The need to use the services of a community manager is no longer debatable. But the question remains whether outsourcing this function offshore is a good idea. This is precisely the objective of this article: what about the know-how of a community manager in Madagascar ?
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The role of a community manager is phone number library not limited to publishing statuses on Facebook or web moderation . Generally belonging to the communication department of a company, this “ social addict ” also aims to attract prospects on social networks. Madagascar is today one of the most popular destinations for outsourcing community management , and this for a simple reason: the Big Island is considered the El Dorado of digital .
A new web profession: the community manager
The profession of community manager is quite recent. It results in particular from developments linked to the emergence of participatory platforms like Facebook, Twitter or Instagram. We then speak of community management, an operation whose objective is to promote and improve the visibility of a product or service by animating a community of socionauts.
In short, the community manager manages and develops a brand’s presence on social media while uniting a community of Internet users around it.
The typical profile of a community manager in Madagascar
Most community managers in Madagascar are women . Community management operations were once reserved for interns or why linkedin is the only social media i use administrative secretaries. But the profession has evolved so well that it now enjoys a certain stability.
Contrary to popular belief, a community manager in Madagascar has a high level of education . Generally, he has followed a university course in language , communication or computer science . Only 30% of Malagasy web community animators do not have a specialized diploma and learned the profession on the job.
Become a must-see on social media with our community leaders in Madagascar !
The qualities and skills of a community manager
The community manager is the ambassador of a brand or a company on social media. He has very good knowledge of the internet environment and masters all social networks and their functionalities. He also has a beautiful pen and a good writing style .
A community manager in Madagascar has mastered customer relations and will therefore be able to convey a positive image of the company he works for. In addition to having a solid general culture , he demonstrates creativity in the face of competition in order to offer “fresh” and original content to captivate the community.
The role of a community manager in Madagascar
The professional’s mission is to youtube user animate a web community whose objectives are:
- Boost your e-reputation by handling negative reviews so that they do not impact your business.
- To boost your various social networks by creating and distributing interactive audiovisual content.
- To unite and build loyalty in a community around your brand.
- To attract prospects by setting up an inbound marketing campaign .
The enthusiasm of business leaders to choose Madagascar as an outsourcing destination is justified by the quality of services as well as the low cost of labor . Moreover, the Malagasy are known for their liveliness and their desire to learn. They also have an innate altruism, a quality essential to customer relations.