I cannot stress enough the importance of talking through a project with others. Not only might they suggest something good for you to use, but they might also trigger new ideas in your own brain with what they say. Or they might notice something you hadn’t, like flaws in your ideas, or a part that doesn’t quite read the way you intended that could be misconstrued.

This essential for copywriters goes hand-in-hand with taking criticism. You need to make sure you find the right people – which means avoid the ego-boosters that helpfully say, “yeah it’s good”, or, “I like it”.

You shouldn’t be looking for approval


for constructive feedback. Talk to someone else who writes for a living, but also get opinions from someone who doesn’t.

Talking through your ideas with people can Indonesia WhatsApp Number List save you from trouble, help you think of new solutions to problems, and ultimately strengthen those ideas.

Indonesia WhatsApp Number List

It’s even better if you see your own enthusiasm for an idea shine with others too. That’s when you know you’re onto something good. So why wouldn’t you?

What are your copywriter must-haves? Do you agree with the above? Let us know in the comments below!

Kumo are a digital agency based in Nottingham, who specialise in search and content marketing. Recognised as one of the top 30 performing Digital Agencies in the UK by Google’s Elevator programme, our team of marketing experts can help improve the online presence of your business through both organic and paid search. Get in touch with them via their contact form to see how we can help your business grow.

The ability to take criticism

This has been many a copywriters’ downfalls, and especially in a profession where your work is technically someone else’s, you’d better learn to suck it up and deal with it.

Sometimes a client will destroy your work and you think.

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