Do niche Instagram accounts have a chance of breaking through? Or is the only way to succeed on Instagram to follow trends? To cover popular topics that interest “everyone”. To do what everyone else does, the same as everyone else, for everyone else? Or is there another way?
Niche Instagram Accounts
How to i created my new website, what now? how to stand out in organic search stand out on Instagram? Many paths have already been paved on this social medium. There is a huge community here. And it would seem that in this thicket you can’t come up with anything original. I am sure you can! And I will tell you step by step how to do it.
“To define is to limit,” my beloved Oscar Wilde said in The Picture of Dorian Gray . But is limiting yourself a flaw? Not necessarily. A specific, unpopular, niche topic to which you devote your account may turn out to be a path to really cool success. I found out about it myself.
Niche Instagram Accounts: What Makes a Niche Topic Successful?
Niche topics generative aI and hyper-personalization can fill a gap. A huge number of people write about books on Instagram. However, there was no one who devoted their account exclusively to Slavic titles. In this way, not only did I start writing about what I love, but I also really stood out on Instagram. My account already told me what it was about in the first second.
A specific, very narrow topic of the account has the advantage that any material you publish on it reaches 100% of your followers. By running a general book account and publishing a photo of the book, you can only count on a part of the audience whose tastes you will appeal to (some will come to you for your crime novels, others for fantasy). However, if you devote this account entirely to hot romances, then each title you talk about will meet with huge interest and activity.
Niche Instagram Accounts: How to Find a Good Niche Idea?
Now you’re probably whatsapp database brazil wondering what no one has written about on Instagram yet and what niche to target. Wait, the path to a good niche topic starts in a completely different place. I’m probably going to sound like a certain Brazilian writer now, but… the idea of success lives inside you. Really! Firstly, because you can’t write about a topic that doesn’t excite you in the long run. Secondly, because if there’s something that excites you, but so much that you can talk about it non-stop for three hours, I guarantee you, you’ll find people like you. And thirdly, because your true, unfeigned passion will attract people with its authenticity and sincerity.
Niche Instagram Accounts: A Good Niche Topic Isn’t Everything!
And here we come to another important thing. Instagram is a social media, so the most important thing here is the person , and only then comes the topic it talks about. You can talk about your passion through the most beautifully engaging texts and photos, you can run a really great, coherent account, but if your readers don’t see that it’s you talking about it, it can be difficult. Social media is not just funny cat videos and beautiful sunsets, it’s primarily about people and the relationships between them. And you will achieve much more when, instead of a beautiful photo of a book, you point your phone at yourself and talk about this book in stories. Or about bread, or about a screw for the engine of a Citroen C5. About anything you want. What counts is your honesty, authenticity and passion.
