As a marketer at Bold x Collective, if there is one major thing I’ve learned over the years, it is that blogging has always been very important and used consistently in much successful business’ marketing strategies.

Despite this fact, the question I always receive from many prospects is, “why does my business need a blog?”

Blogging can help boost your SEO, in fact, according to SEM Rush, B2B marketers that produce blogs get 67% more leads per month.

What Does Blogging Do for Your Company?

1. Driving Traffic

Blogging is an amazing technique to drive traffic to Nepal WhatsApp Number List your website and increase your SEO. The more you produce quality content, using the best keywords for your industry, the more search engines will crawl and index. This means that search engines like Google can easily recognize that your website is a good resource of information for users to access.

In addition to this, you can use your blog to produce content that your audienceforms like LinkedIn, Twitter, Facebook, and more. Overall, blogging is a fantastic way to achieve organic traffic to your website.

2. Credibility

Nepal WhatsApp Number List

Nepal WhatsApp Number List

Want to be a trusted online source? Start producing useful, knowledgeable content. Writing about topics that your target audience will find interesting or learn from will show that you are more than just a business that is selling a product or service. Creating informational or intriguing content shows them that you care about sharing useful information in your in

dustry that can help others. As a marketer, one of my favorite tools to use for finding the perfect blog posts is Frase, where you can find the most trending topics, and questions that are being asked online on platforms like Reddit, Quora, and more. Here is a video on how you can use Frase.

3. Increase Conversions

As mentioned earlier, BRB marketers that produce blogs get 67& more leads per month. This is a huge increase in leads, which will result in more conversions, of course, depending on your sales cycle.

Blogging is a fantastic way to have a conversation directly with your audience. Take advantage of features like the comments section or share on social media and ask questions to create engagement. Don’t be afraid to ask direct questions to your audience because answering them can show you care about their questions or feedback, and it humanizes your company.

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