There are a number of unique challenges in link building, which are made even more difficult because most SEO programs only allocate a small portion of their budget to link building. Links are still not guaranteed, even when you have amazing, compelling content to share. According to research conducted by BuzzSumo and Moz:When we looked at a larger sample of 757,317 well-shared posts, we found that over 50% of those posts still had no external links. So (sic) suggests that if many posts acquire shares, they have a much harder time acquiring links. So even if your content is popular and achieves a significant number of social shares, links are far from guaranteed.
This is why intentional link building is important. It’s not impossible
This is why intentional link building is important. It’s not impossible to strategically secure valuable links for your site – in fact, you probably have a number Cambodia WhatsApp Number List of link opportunities worth exploring. Here are 13 link opportunities — with real-life examples — you might be able to capitalize on now. Mentions Unlinked mentions are one of the best ways to acquire natural and useful links. Online mentions of your business provide legitimate marketing value and great linking opportunities. Typically, if a website is ready to mention your business, they’re also ready to link to it. Often, all it takes to secure these links is research (usually with a tool like Fresh Web Explorer, Mention,
Or Moz’s new BuzzSumo unlinked mention
or Moz’s new BuzzSumo unlinked mention feature) and some persuasive outreach. There are different types of mentions that can lead to relevant links. Let’s look at some examples of each. Opportunity #1: Brand mentions Example: Loot Crate The Loot Crate brand is mentioned twice in a blog post on Sticker Giant. There are two potential options for Loot Crate to secure a link to their domain by taking advantage of this endorsement:Contact Sticker Giant and ask to change the first link (which currently points to Loot Crate’s Facebook page) to point to their website instead. A link to the company’s website is more relevant to readers and more valuable for SEO.