In other words: to reach and attract prospects, you are more and more obliged to use the mobile Myanmar Email List as a full source of traffic. Think about your site and the navigation of Internet users with the objective of optimizing the user experience on mobile (“mobile first”). Launch an application dedicated to your business (smartphone owners spend 90% of their time on applications) . Using mobile as a source of traffic saves money on all fronts. Not only are you reaching more users, any time of the day. But in addition, you contribute to the good positioning of your website with regard to Google, which gives priority to mobile friendly pages., while always keeping one thing in mind: it’s not the volume of visitors that matters, but what you do with them once they arrive on your pages.
The advertising agency is the means for all companies to advertise their activity, their products and even their events. What is an advertising agency and when does it intervene? The advertising agency more colloquially known as an “ advertising agency ” is made up of experts. Specialized in advertising, they work on behalf of companies also called advertisers. These companies seek to promote their product (s) and / or activity (s). The advertising agency intervenes in the process of creating and executing the advertising campaign in several stages. The advertising agency belongs to the communication family . With the evolution of new technologies, advertising methods are very varied.
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The vast majority of advertisers are commercial businesses, wanting to increase awareness of their brand and the sale of their products. The advertising agency can also be solicited by museums, charities and cultural institutions. The government also uses advertising agencies to promote topics such as health and safety. Advertising has been around for a long time and has evolved with the times and new technologies. What is its origin? Where does it come from? The advertising agency, after research by historians, dates from the Middle Ages. Communication about the products took place orally because most of the people were illiterate. The town criers were already touting the products on the market, which was therefore a form of advertising.
So-called global agencies , dealing with the communication of a company as a whole, whether in advertising or marketing . Advertising on the web is constantly evolving and developing more and more given that the presence on the web has become essential to boost the activity of a company. The giant Google has also set up an advertising program on the Internet, called Google AdWords . AdWords campaigns are advertising campaigns using simple and effective ads on the Net. They are presented to Internet users actively seeking information by entering the desired keywords. An advertising agency specializing in this field (web agency or web agency , SEO agency, communication agency) offers to advise you or even supervise this type of advertising campaign. Its role is also to analyze and return the results of this campaign to you.
The Advertising Agency Can Have Several
Advertising, formerly called “advertisements”, evolves over time. She began to be written in the 18 th century, specifically from the 1770s with the birth of industrialization in Britain. Around the 1830s, the term “advertising” was defined as a grouping of methods used to promote a product, an activity or a company to the general public. The development of advertising is linked to the growth of consumer markets and industrialization. The first form of print advertising was born in the 17 th century with Theophrastus Renaudot, a physician journalist, founder of the advertising and the French press. He created the Address Bureau in 1629 then the weekly newspaper called the Gazette in 1631.
With the Industrial Revolution in the 19 th century that advertising can communicate through various media thanks to technological progress. In 1836, the French journalist and politician Emile de Girardin founded the Parisian daily La Presse and inserted advertisements there. In 1898, the pioneer French cinema operator, Félix Mesguich, gave his first screening of an advertising film Boulevard Montmartre in Paris, thanks to a projector camera invented by the Lumière Brothers. The publicity continues to run and is then used in the song. It is becoming an essential element of competitiveness. In 1958, a commercial laundry brand called Bonux, offered promotional gifts to attract prospects and retain active customers. From the 1970s, marketing was integrated into a company’s advertising strategy.