Personal Branding: Your People connect with people, not logos. That’s why personal branding on LinkedIn is essential.
How to build it: Personal Branding: Your
- Use a consistent visual theme in your posts (colors, tone, language).
- Share opinions on trends, even if they’re polarizing—as long as they’re respectful.
- Develop a catchphrase or signature style (“#CoffeeAndConversionTips”).
- Open up sometimes—vulnerability makes you relatable.
When prospects recognize your name and phone number library trust your voice, you’re halfway to the sale before the first message.
Educate Your Network (Don’t Just Entertain) Personal Branding: Your
While humorous posts and “life hacks” drive vanity metrics, the real dealmakers want value.
Post consistently about:
- Lessons learned from client projects
- “Before and after” results
- Frameworks you use in your consulting or sales process
- Checklists, how-tos, and myths you’ve busted
You’ll attract peers and prospects who appreciate depth over fluff.
Use Native Video to Build Trust Fast
In a world of text, your face on video can stop the scroll.
Quick tips for impactful b2c fax LinkedIn videos:
- 1–2 minutes is enough
- Hook your audience in the first 3 seconds
- Add captions—they boost watch time by up to 80%
- Share stories, not stiff “corporate updates”
Video adds authenticity and skyrockets your “know-like-trust” factor.
Engage with Industry Influencers
LinkedIn’s algorithm rewards network overlap and meaningful discussion.
Engage regularly with:
- Industry thought leaders (commenting with insights)
- Analysts and authors in your space
- Event speakers and podcast guests
By contributing to their audience, you tap into their influence—without being spammy.
Adopt a 90-Day LinkedIn Growth Plan
Instead of vague goals, adopt a focused, time-bound approach.
Here’s a sample:
- Month 1: Profile optimization + content cadence (posting 3x/week)
- Month 2: 50 warm how to capture leads through pinterest pins conversations (comments + DMs)
- Month 3: Launch a lead magnet + schedule 10 discovery calls
Track your metrics weekly and course-correct based on feedback—not just likes.
Understand LinkedIn’s Algorithm (Without Gaming It)
While no one knows the full algorithm, patterns emerge. Here’s what currently works:
| Factor | Impact |
|---|---|
| Early engagement (first 90 min) | High boost |
| Native content (text/image/video) | Preferred |
| External links | Deprioritized unless in comments |
| Dwell time (how long people read) | Very important |
| Comments > Likes > Shares | Engagement hierarchy |
Focus on sparking conversations, not just driving clicks.
Wrap-Up: This Is More Than a Playbook—It’s a Growth Engine
You’re not just trying to “get leads.” You’re building a sustainable inbound system where clients come to you.
By stacking all these strategies—content, outreach, systems, tech, mindset—you transform LinkedIn from a social platform into a powerful growth channel for your business.
