Enterprises have a lot of inventory backlogs due to conventional marketing. Usually, manufacturers produce thousands of the same product according to their own subjective imagination, and then
wholesale them to shopping malls in various places one level at a time. As a result, many products do not meet the needs of consumers, and slogans such as “big price reduction” and “big auction” can
often be seen. This not only seriously affects the economic benefits of enterprises , affects the survival and development of enterprises, and reduces the return on investment and profitability of enterprises . It also affects the image of enterprises and reduces the value of their brands .
On the other hand
the cross-selling among marketers not only hurts the channels and price system of the production enterprises , but also forms ghana phone number library the impression of “evil-hearted” in the minds of loyal customers. Where
there are products and markets, there is the phenomenon of cross-selling. Therefore, the topic of cross-selling and anti-cross-selling has been discussed deeply and long. Some people even compare
the cross-selling between enterprises to a contest between Taoism and the devil. The root cause of all this is the asymmetric marketing information of enterprises for products , which causes enterprises to
Solve the problem of rampant counterfeiting
manufactured in another market and imported into China. What’s worse, some counterfeiters also export counterfeit striking the right balance is crucial imported products to other countries and regions . Counterfeit products are
increasing day by day, and because counterfeiting is done in secret and people have poor ability to identify counterfeit goods , and due to insufficient legal support, the effectiveness of enterprises or
individuals in combating counterfeiting is not good. representative : one is that the laws and
regulations are american samoa business directory imperfect and the punishment for counterfeiters is too light; the other is that serious local protectionism has led to the long-term prosperity of a large number of professional
counterfeiting and selling regions. The ineffectiveness of combating counterfeiting and anti-counterfeiting has led to the proliferation of counterfeit and shoddy products and caused consumers to lose confidence in some brands, bringing a devastating blow to these brands.
