Subscription forms with more than 5 fields to fill out are a friction in the process that we must prevent.
To make this strategy profitable, reduce the quantity and maximize the value of the few words you can write. The best option is to ask for only an email address or, along with this, a name.
If you want to segment your squeeze page fields a little further, you can include some that don’t delay email conversion, such as the country the user lives in or their zip code. Check out this example:
2. Craft a killer header
The first thing users will notice when they latvia phone number list land on your Squeeze Page is the title. If you want visitors to get past those 15 or so words, then you need to direct them to the benefits you offer.
This means that, more than anything else, the headline should clearly inform the visitor of the advantages that our big qualified lead magnet will provide them.
3. Use multi-channel forms
Our inboxes are overloaded, making it difficult to get your message across to your subscribers. In addition, some users barely use email and spend most of their time on social media.
So how do we solve this? With multi-channel forms.
These allow visitors to subscribe with their email, social media account or messaging apps.
In this sense, you have to customize the design of the form by incorporating buttons to subscribe to email, Facebook chatbots or WhatsApp , for example.
4. Give visibility to the benefits
It’s a good idea to list the advantages buzz marketing strategies of the offer – this trick helps users make a decision. It’s even better to design icons, infographics or images to further highlight these benefits.
If the site offers an ebook or newsletter, make unique and relevant icons that clearly reflect what they are about.
5. Select the appropriate image or video
A 90-second explainer video might be all bgb directory we need to get people on board; it tells visitors what they need to know in a short, digestible format that they can watch while drinking their morning coffee.
62 % of users consume video content more in-depth than anything else and 41% prefer to engage with brands through video to learn more. Use these stats to your advantage!
People find videos very engaging and this tool, in turn, does a great job of increasing the amount of time users stay on our website. This is helpful for search engine rankings.
That’s all! We invite you to apply what you read in this article to give value to your brand using multiple strategies to generate more sales opportunities.
Now that we’ve touched on that topic, before we say goodbye we want to leave our content dedicated to lead generation, something that is part of the daily routine of many companies.
Download our free ebook on the topic and start boosting your business now.
