Customer consent is not just a best practice—it’s a legal and ethical requirement. WhatsApp mandates that users must agree to receive messages from a business. Without consent, your messages can be marked as spam, leading to blocked numbers and damaged reputation.
How to Collect Consent Effectively
Use website opt-in checkboxes, lead iceland phone number list capture forms, QR codes, or SMS verification to collect consent. Ensure the user understands what kind of messages they’ll receive. It’s best to include a short explanation with examples like offers, updates, or support.
Documenting and Managing Consent
Always store data about when, how, and where consent was obtained. If a user withdraws consent, you must immediately remove them from your digital marketing data analysis unlocking insights for success messaging list. Use a CRM or marketing platform that supports consent tracking and auto-removal from lists.
Consequences of Ignoring Consent Rules
Sending unsolicited messages not only violates china numbers WhatsApp’s rules but can also lead to legal penalties under data protection laws. Your account may get banned, and users will likely report or block your business, harming your overall marketing effectiveness.