Bangladesh Context: The Bangladesh Telecommunication Regulatory Commission (BTRC) regulations, similar to international standards like TCPA and GDPR, emphasize explicit consent for SMS marketing and premium rate services. You must obtain clear, unambiguous permission before sending any marketing messages.
“Express Written Consent”:
This means individuals actively agree, typically through a checkbox (un-pre-checked), online form submission, or texting a keyword to a shortcode.
Transparency: Clearly state what subscribers are signing up for (e.g., “Receive promotional offers and updates from [Your Company Name] via SMS. Msg & Data rates may apply. Max 4 msgs/month. Reply STOP to cancel.”).
Clear Opt-Out Mechanism: Every message must include easy-to-understand instructions for opting out (e.g., “Reply STOP to unsubscribe”). Process opt-out requests immediately.
Adhere to Quiet Hours: Respect customer privacy by only sending messages during reasonable hours (e.g., 8 AM to 9 PM local time of the recipient).
Identify Yourself: Always include brother cell phone list your business name or sender ID in every message so recipients know who is contacting them.
Data Protection: Securely store your mobile number list. Implement strong data protection measures to prevent unauthorized access or breaches.
Regularly Review Regulations: Telecommunication and data privacy laws can change. Stay updated on BTRC guidelines and any other relevant national or international regulations that might apply to your target audience.
Segmentation and Personalization
Segment Your Audience: Don’t send elevating images for corporate presentations in professional settings the same message to everyone. Divide your list into smaller, targeted groups based on:
Demographics: Age, gender, location (e.g., Dhaka vs. Chittagong).
Purchase History: First-time belgium numbers buyers, repeat customers, high-value clients.
Interests: Based on past interactions or preferences.
