Google Ads is Google’s advertising tool. When you pay to advertise on the world’s largest search engine, your business will appear at the top of search results, exactly where you’ll now see other ads if you search there.
Advertising on a site as big as Google will certainly bring many benefits and also sales, directly or indirectly depending on your strategy.
To create good ads on
Google, the best thing to do is to country email list learn more about the subject and that is exactly what we are going to talk about now.
Read also: 5 Effective Ways to Promote Your Website
What are the ways to advertise through Google Ads?
There are several types of ads on the platform and to choose the one that best suits your business strategy at a given time, it’s good to know a little about each one:
Search Ads: These are augmente reality has already exist the text ads that appear at the top of search results pages;
Display Ads: These are ads that appear on third-party websites in the form of images, text, gifs and others;
Video Ads: These are the ads on YouTube that we see at the beginning of the video or in the middle of it;
App Ads: Ads designed to appear in apps, primarily games;
Shopping Ads: here, your ad goes to Google Shopping, which is excellent for those who sell products.
How to make a good ad on Google Ads?
One of the main ways to b2b phone list advertise your company’s products or services is through Google Ads. To do this, you will need to follow some tips if you want to pay less for your ad and have it appear above other advertisers:
Research keywords very well;
determine a persona;
see which type of ad works best with the specific strategy at the time;
include CTA (call to action, also known as call to action).
And last but not least (in fact, this is essential), constantly monitor your results. Mainly because this will help your business better understand your target audience and constantly improve your Google Ads.
