Most salespeople come in strong with talk about how great their product is and how . it can help their prospect Highlighting benefits is important — but it should come later . in the funnel Building a meaningful connection is about give-and-take Instead of diving into your . pitch take the time to deliver something meaningful It’ll open the door to a stronger . connection Here are a few value-focused sales outreach ideas Connect people Offer to introduce them .
Someone They Would Benefit
To someone they would benefit from meeting such as an uruguay cell phone number list industry expert or a potential . client Offer something for free Go beyond the standard white paper or ebook and offer . something of real value such as a free two-week trial a suggestion on how to . fisomething on their site or a book they might like Do a free analysis Use . your expertise to do research and offer advice For example a social media tool salesperson .
Might Provide Prospects with a
Might provide prospects with a free audit of their social media middle of the funnel (mofu) lead nurturing channels and offer a . few tips (Just make sure you come across as helpful not condescending ) cold outreach . masterclass Sales Outreach Masterclass Each day for 5 days we‘ll email you a short 20-minute . lesson with some actionable ways to improve your cold outreach Start Your Course Sales outreach . idea #6 Be nice to the gatekeepers Most salespeople do whatever they can to bypass .
Assistants and Hr to Get
Assistants and HR to get to the decision-makers After cmo email list all why would you want to . waste time talking to someone who can’t make a purchase? Here’s the thing — those . executive assistants can make or break you They field dozens of cold calls a week . and are fiercely protective of their boss’s time Instead of trying to sneak around them . include gatekeepers in your sales outreach Check them out on social media to find out .
What They Like or What
What they like or what challenges they are facing Then offer a meaningful (but small) . gift like a coffee brand they like or a discount for a tool they might . want to try If they end up being helpful don’t forget to follow up and . send a thank you note or gift Note Cold-calling isn’t dead but you do have . to get creative Try a free 14-day trial of Leadfeeder to uncover companies that are .
