WhatsApp Message Limits for Business Accounts

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WhatsApp Message Limits for Business Accounts

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WhatsApp imposes messaging limits based on your business’ verified status and engagement level. Tier 1 allows 1,000 unique users/day, Tier 2 allows 10,000, and Tier 3 allows 100,000. To increase your tier, maintain low spam rates and high engagement.

How to Upgrade Messaging Tiers


Message quality, user opt-ins, and verified iceland phone number list Meta Business Manager accounts influence tier upgrades. The more users you message who reply positively (within 24 hours), the more likely WhatsApp will raise your limit automatically.

24-Hour Session Window Rule


You can freely message a customer for 24 hours leveraging digital marketing data analytics after they initiate contact. After that, you must use a pre-approved message template. This ensures businesses respond promptly and don’t misuse contact opportunities.

Maintaining Message Quality Score


WhatsApp tracks user reports and engagement. If many china numbers users block you or ignore your messages, your quality score drops. Low scores can limit or pause your ability to message at all tiers. Always focus on relevance and timing.

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