A videocast is nothing more than a video your channel format that is very similar to a podcast. It is like a TV show in which people are on a radio and discuss a certain topic among themselves.
There is no pre-determined script, that is, it is enough to establish the main topic and have some questions ready. However, they may not even be used, as the chat may go in another direction.
And if you want to invest in this content format that is booming on the internet, we will give you some good ideas for the ideal theme for your channel. Follow along!
Why create Videocast for YouTube?
YouTube, despite several apps like TikTok, Instagram and other video apps, is still the second most visited website in the world, second only to Google. It is a place where people can watch practically anything.
This is also why it is important for your business to have a channel on this platform and create a videocast to update the content. The recommended frequency is that a new video be added at least once a week.
Want another reason? Your persona probably visits YouTube very frequently. There are over 2 billion active people every month, mostly men between the ages of 25 and 44. So, it’s very likely that your target audience is there and having a channel will help you reach them.
5 Videocast Ideas to Choose From
Well, getting to the point, we have separated some good ideas for you and your team to make several successful Videocasts and gain lots of likes and subscribers on YouTube. Check it out:
Quiz with questions and answers;
Vlogs showing your company’s day-to-day activities;
Invite guests to phone number list chat: click here to see an example ;
Reviews and reviews of products and services;
Interesting challenges that stimulate the audience.
Remembering that these ideas need to be related to your business, its brand and purpose, and also what your audience expects.
How to choose the ideal theme?
In addition to focusing on your business and not just copying what your competitors do, there are some tips that will help you put your findings into practice find incredible topics that will catch your audience’s attention when creating Videocasts:
Define your persona and target audience;
have the necessary equipment;
take care of the location and lighting;
have a good video editor (or hire an agency that has this professional);
have a recording frequency;
Share on your social networks
be authentic (people want to see new things, but there is no need to reinvent the wheel).
And most importantly, don’t give up! Many people want immediate results, especially if your channel is just starting out. But remember, the more content you have, the better . So just keep going and wait for the great engagement, sales, and profit numbers.
