You have a more advanced knowledge of Facebook

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You have a more advanced knowledge of Facebook

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As I write this, a voice tells me that it’s not that bad. You have nothing to hide, so why worry? Thank goodness, the voice of reason.

A comforting thought
Okay, then we have been turned into a product by all the social platforms. A product that is also a file. One whose pages ar fax lists  spread a hundred thousand times over the Internet of Things. I would like to see the future more clearly. If this is the situation now, what will the situation be in twenty years? When I am forty-nine?

2038: half a century on earth, half a century of data. From the registration of my name (Roelof Schipper) to my most recent mouse click. Mouse click, a word that will probably not even be understood by then. By then I will be completely transparent. I have nothing to hide anymore. I am a model citizen. A reassuring idea.

#how
Will Oremus concludes his Slate piece with the inflammatory message that this persistent echo must end: when something is free, you are the product. You have no control over the system, so you throw your hands up in the air like a coward. You resign yourself to the role of product.

Oremus writes that a person should not do this

When planning your budget, choose a lifetime budget so that you know in advance how much you are going to spend  los estudiantes aprenderán and how long the ad will run. Remember that when you set up a Facebook ad campaign, you should check it after 48 hours to see what the relevance score is. If it is too low, you can adjust the ad by changing the text, loading a different image, or adjusting the target audience. Ads are not something you can set up once and forget. They require constant optimization and some understanding of how to adjust it along the way.

 

When is a Facebook advertising campaign a good idea?

Setting up a Facebook ad campaign is a good idea if:

You want to expand your reach using, for example, a look-a-like audience. This is a similar audience where you reach new people who  search engine optimization mails are likely to be interested in your company because they are similar to the customers who are important to you. For example, people who like your page or have visited your website
You want to expand your reach using a list of email addresses of people who have subscribed to your newsletter
You want to create engagement with an already posted post on the timeline. Such as responding to the ad, commenting or sharing the ad, claiming an offer, viewing a photo or video or clicking a link
You have a specific goal in mind and promoting a post is not enough to reach your target audienceYou have a more
Additionally, you can also add call-to-action buttons to your Facebook ads to direct your audience in a certain direction. For example, by referring them to:

 

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